L'agence Moselle Attractivité

This is one of the agency’s founding principles. You could even call it the main strategic focus. Moselle has no limits. It must shine, both within its borders and beyond. Our task, therefore, is to boost its reputation through constant innovation and by harnessing its youth to create an appealing image...

Moselle Attractivité aims to convey the message that Moselle is a land of success to the greatest possible number of people. In order to maintain and expand its business activities, it must attract investors, uncover creative talents and support large scale projects that create jobs. It therefore needs to make itself attractive. Attractive enough to attract talented people from near and far to live or work in Moselle.

Moselle is a tourist destination on the rise. It must become an experience that can be lived without limits. In order to attract visitors and tourists, Moselle Attractivité aims to provide a surprising, innovative and appealing offer, based on customer expectations and the assets of the region. And it's not afraid to use bold marketing strategies to spread the word.

A land of talent, a hotbed of skills, Moselle is known for its expertise in various industries. Drawing on its assets (producers, craftspeople, designers, entrepreneurs, etc.) is an essential aspect of enhancing its appeal. The objective is to promote its strengths, and by doing so, foster short supply chains.

Thanks to its geographic position, Moselle is the crossroads of Europe. It is therefore natural for the agency should take on the role of a globally open destination, fostering cross-border partnerships.